You first purchase a specific version of Puppy Culture for CEUs as Video On Demand. (Here is the store link.)There are two "Secret Phrases" embedded in the film. When a secret phrase pops up, jot it down. When you're finished watching the film, send us an email containing your full name that was used when you registered and the two Secret Phrases.Once we receive it we will send you a certificate of completion so you may receive continuing education credits.